About BizSimLabs

We teach your employees to implement strategic planning and systems thinking.

Experiential Simulations with Meaningful Results


BizSimLabs is a management development consulting firm focusing on executive and management development for all types of business. We customize our management development and training programs to fit the needs of clients. We meet with employers to identify the best ways to support the strategic direction of the firm and identify potential pitfalls of emerging strategies.


BizSimLabs hosts simulation experiences and assessments using Capstone. Capstone is considered the gold standard among business strategy simulations. Results garnered from these simulations give our clients insight into the leadership potential of program participants, as well as real-world potential results of their evolving business strategies.

Consulting firm

How the Capstone Simulation Works

1. Companies Are Formed


Participants are divided into groups, i.e. “companies.”

2. Tasks Are Assigned


Each “company” is tasked with developing a product or service and creating financing, marketing, advertising, production, and/or manufacturing plans for their product.

3. “Go Time” Commences


The system simulates 8 years of play, during which every decision the companies make is entered into the Capstone system. Each decision made by individual companies has an effect on the other companies.

4. Results Are Reviewed


At the end of the simulation, each company is given thorough results showing their relative market position, profit made, financial status, etc. Instructors and participants review these results together and discuss why some decisions worked while others failed.

Meet the Team

Steven A. Cavaleri - President & CEO


Steven is president and chief executive officer of BizSimLabs. His consulting work and research has been mainly focused on business areas such as strategic planning, systems thinking, managerial computer simulation, and knowledge management. He has consulted with a wide variety of Fortune 500 companies in sectors such as manufacturing, information technology, and financial services.

He has extensive experience in teaching and consulting using computer simulation as a tool for improving strategic planning and business performance. His practice includes using simulations, such as the highly-regarded Capstone simulation.

Steve holds a Ph.D. from Rensselaer Polytechnic Institute, and is formerly a visiting scholar at MIT’s Sloan School of Management. At MIT, his research focused in the areas of system dynamics and organizational learning. Steve has written five books, including the award-winning Management Systems. His other books are on knowledge management and organizational learning. He is also a Certified Systems Integrator in the Institute of Industrial Engineers.

Steve is Professor Emeritus from Central Connecticut State University, where his teaching career mainly helped participants understand critical aspects of strategic management, strategic thinking, and action-learning. Prior to his academic career, he worked for Dow-Jones and Con-Agra Foods.

David Freeman - Senior Consultant


David Freeman is a Chartered Accountant and a graduate of the Harvard Advanced Management Program.

He spent most of his business career at Loctite Corporation, working in London and Paris before transferring to the USA. He held a number of senior management positions during his time with Loctite and ultimately was appointed Chairman & CEO.

Loctite was a NYSE quoted company supplying specialty chemicals to Industrial, Automotive aftermarket, and Retail customers and has subsidiaries in more than 50 countries.

After retiring from Loctite, David taught International Business, Operations Management, and Strategic Management at Central Connecticut State University.

He has served on the Board of Directors of three NYSE companies and is currently Lead Director for a Property Casualty Insurance Company based in Florida.

Interested in a Program?


Get in touch with us to schedule your business simulation.


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